Web Marketing in
Santa Barbara

Breathe easy, SB - we've been at this for a while!

What is Web Marketing?

Web marketing (or internet marketing) is the action or business of promoting and selling products or services online, including market research, digital advertising and search engine optimization.

We can help you build your digital foundation based on data, performance and execution. Whether you or your audience is in Santa Barbara or global, get in touch and let's have a chat.

A capable web marketing agency can provide what a forward-looking Santa Barbara business craves - high-quality traffic, leads and conversions. Santa Barbara is a great place to do business, be it local, regional or on the Internet. There is a wealth of young, web-savvy talent from UC Santa Barbara in Goleta and Santa Barbara City College (SBCC), access to early-stage capital and quick flights to tech hubs.

The quality of life (notwithstanding wildfires, floods, earthquakes and pandemics) to support such business is tremendous - great restaurants (with outdoor seating), bars, coffeehouses, shopping and coworking. Did we mention it's often a delightful 70 degrees at the beach... in January? In such challenging times, it's amenities like these that keep Santa Barbara County vibrant.

As a web marketing agency founded in 2002, we are fortunate enough to have worked with some high-caliber companies and organizations in Santa Barbara, helping them achieve their online business goals. Following are some current and past Santa Barbara-based internet marketing clients. If you're ready to talk, get in touch!

Mission Wealth
1111 Chapala Street, 3rd Floor
Santa Barbara, CA 93101

Mission Wealth

Santa Barbara’s Mission Wealth was founded in 2000 by Seth Streeter and Brad Stark, a partnership by two wealth management professionals. Their vision and founding philosophy was to built a firm in alignment with The Golden Rule: Do unto others as you would have them do unto you. This manifests in a talented team that is focused on serving clients’ best interests. In recent years, Mission Wealth has expanded to nineteen locations in ten states. They are active on social media, deploy a robust content strategy, use targeted online advertising and local business citation management to build a successful online presence. Tribal Core has assisted the Mission Wealth marketing team in all aspects of their internet strategy and web marketing.

Maps.com
120 Cremona Dr. Ste. 260
Santa Barbara, CA 93117

Maps.com

Maps.com is the world’s leading retailer of physical maps for home, office and classroom. They have thousands of high-quality maps for purchase, along with custom b2b services for business (such as logistics maps), schools (including learning tools for the classroom) and government agencies. Tribal Core assisted in a major Magento platform migration, developed the content architecture and managed SEO and PPC, including Google Merchant Center and Shopping Ads, for the entire physical and custom maps product lines.

La Casa de Maria
800 El Bosque Rd.
Santa Barbara, CA 93108

La Casa de Maria

La Casa de Maria is an interfaith retreat center and conference center located in Santa Barbara. La Casa is a beautiful, natural sanctuary on 26 acres. Currently undergoing restoration and re-envisioning from the Montecito mudslides in 2017, La Casa otherwise offers retreat and conference packages for groups and individuals. They have 42 guest rooms and meeting rooms that hold up to 140 people. Tribal Core has consulted on their web marketing initiatives, including website communications, social media, newsletter strategy and cultivating their greater Santa Barbara-based & online communities.

The Grapeseed Company
727 State St.
Santa Barbara, CA 93101

The Grapeseed Company

The Grapeseed Company creates and sells over 250 vinotherapy skin, hair, bath & body products (and now sanitizer!) using fresh, local ingredients. Grapeseed operates a flagship retail store in downtown Santa Barbara, another store in seaside Carpinteria and also offer wholesale and private label options for customers around the world. Tribal Core helped The Grapeseed Company develop a marketing pipeline, including pay-per-click advertising on Google Ads and custom landing pages, to reach and attract this B2B wholesale private label business.

Phonics in Motion
Santa Barbara, CA

Phonics in Motion

Phonics in Motion is a fun multi-sensory program delivering The Science of Reading while keeping kids engaged. PIM gets kids moving their bodies as they develop literacy skills to build confidence and competence. Tribal Core has supported Phonics in Motion with a suite of services, including pay-per-click advertising on Google Ads, conversion tracking, Google Analytics GA4 integration and content strategy.

“Tyler and his team are experts in Google Ads, and getting new customers to your site. They're also an absolute pleasure to work with; kind, caring and trustworthy. They make the experience easy, as they are so incredibly organized and thoughtful in all they do. Tribal Core has been a true partner - and we're grateful for the growth you've brought to Phonics in Motion. Highly recommend this team!” ~ Carina Powers, CEO

Storytelling School
Santa Barbara, CA

Storytelling School

Storytelling School is an online training platform that helps CEOS, Entrepreneurs, Founders and Non-Profit Executives learn how to tell real stories that have influence and impact.

Tribal Core has established analytics tracking, implemented Google Analytics GA4, developed creative and launched remarketing campaigns.

introNetworks
1482 East Valley Road, Suite 466
Santa Barbara, CA 93108

introNetworks

introNetworks developed and licenses sophisticated private community technology based on building connections through an intuitive graphic interface. In 2014 the company launched 805connect, a thriving online community project, in collaboration with the Economic Development agencies in the 805 area code (Santa Barbara, Ventura and San Luis Obispo). Tribal Core developed and tested multiple b2b campaigns, focused on positive ROI and lowered customer acquisition cost on Google AdWords and other business-facing channels.

Body Sculpting Santa Barbara
21 Carrillo Street Suite 150
Santa Barbara, CA 93101

Body Sculpting Santa Barbara

Body Sculpting Santa Barbara provides noninvasive treatments that remove unwanted fat, without surgery or downtime. Tribal Core provides a full suite of services, including Local SEO, Google Business Profile Management, Google Analytics GA4 integration, Content Strategy and Google Ads Management, laser-focused on positive ROI and lowered customer acquisition cost.

We're pleased to announce that we're a 2023 Local Excellence Winner in Santa Barbara, CA.

Our web marketing clients in Santa Barbara have diverse and challenging marketing needs in doing business online. We enjoy crafting strategic approaches to internet marketing, including Local SEO, Google My Business management and content, content strategy, long-form topic research and local & regional digital advertising on Google Ads.

Contact us today to learn more about how we work and if we're a good fit for your company's web marketing needs. You can also take us for a test drive on our online Store, where we offer á la carte Content Marketing research products.

last updated: April 11, 2023

Got Questions?

No problem! We've got answers. Head on over to our FAQ page for some additional details on our services, our process, and what you can expect when you partner with Tribal Core.

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People Talk

CHRIS FOLEY
Owner
PXLPOD Media
Santa Barbara, CA

When I think of Tyler, I think of ideas. Tyler is a “solutions” guy. No matter what your problem, Tyler has a uniquely valuable ability for organizing the appropriate solution. I personally can’t think of a more desirable attribute for a consultant – and an agency – to have.

Brian Chossek
CEO
Garlic Gold

Tyler communicates in a down to earth way, demystifying things, so you can be a partner in the process, understand what’s going on and gain confidence from that, a rare breath of fresh air compared to other SEO service providers we’ve worked with.

Virginia Sullivan
VP of Marketing
GoMacro

It is my pleasure to recommend Tribal Core for any digital marketing needs you have to take your business to the next level. Tyler is strategic and highly organized and a pleasure to work with.

Ready to reach out?

Our monthly Service Plans contain a good overview of the work we do. You may also find it helpful to review Our Process.

We love working with businesses that value social responsibility, philanthropy, and community. We also offer discounts and manage Google Grants for 501(c)(3) organizations.

If you're ready to take your business to the next level, get in touch!

Let's discuss your project

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Our web marketing clients in Santa Barbara County and neighboring Santa Maria and Ventura Counties have diverse and challenging marketing needs in doing business online. We enjoy crafting strategic approaches to internet marketing, including competing in local search, content strategy and local digital advertising. Contact us today to learn more about how we work and if we’re a good fit for your company’s web marketing needs.

More on “web marketing” for the curious reader in Santa Barbara and beyond. For some, it’s known as digital marketing or internet marketing. Others may be familiar with just one facet of web marketing like SEO or advertising on Google and Facebook. We try to stay away from technical and marketing jargon when communicating with clients, preferring to state things in plain English (or occasionally Spanish), including a number of articles in the Pacific Coast Business Times by our founder. In such challenging times, we aspire to be an essential partner to doing business online. We work hard to earn the trust and confidence of our clients every day.

Web Marketing in Santa Barbara